Theory is a contemporary fashion label that focuses on luxurious, simple clothing for the sophisticated urbanite. Its collections are characterized by expert tailoring and a pared-down color palette. It has boutiques across North America, Japan and France, as well as in Asia.
Andrew Rosen and Elie Thari launched the brand in the USA in 1997. They founded it to cater to the needs of a modern woman, with understated, elegant style codes. They began to add accessories and shoes in 2003. They later added a mens line. The brand is available in more than 500 stores around the world, including Canada, Japan, and the United Kingdom.
Fast Retailing is the owner of the brand, a subsidiary owned by Uniqlo. The brand is available in more than 400 stores across the US. Theory is also sold across Europe and Asia.
There are many merchandise options available, including dresses and shirts, jackets as well as trousers, skirts, outerwear and handbags. The quality of the brand’s products is praised by its customers. Many customers have written glowing reviews. Aside from the brand's products, Theory also offers high-quality services to their consumers. One of their most important offerings is an e-cart for customers, which allows them to shop online from the comfort of their own homes.
Theory also has links to social networks. You can also find it on Facebook and Twitter. ModCloth is an interactive shopping platform that allows you to sign up. Customers can view new products before they become available in stores.
The company's first collection was designed by Elie Tahari. Nina Ricci was also a creative director, and she was an artistic director for the company. The Council of Fashion Designers of America awarded the brand the Founders Award in 2012.
Since its inception, the brand has experienced numerous creative upheavals. After a bitter legal battle with Rosen Elie Tahari was forced to leave the company. Chikara Sasaki, of Link, replaced him. Rosen owned an 11% share in the company when it was bought by Link.
Link International, a Japanese corporation, purchased the franchise rights for Theory in Asia during the 2000s. Their goal was to expand their brand into Europe. The Theory brand entered a new era with this acquisition.
The company has changed its corporate name, launched a new logo and redesigned their brand identity. This was the first major overhaul of the logo for 18 years. Another important change will be the hiring of a creative director for women’s design. According to a spokesperson Francesco Fucci graduated from The Row and will now be Theory's next womenswear designer.
Theory is currently ranked as the number one clothing brand in the world. The brand has a strong reputation for making timeless pieces and has partnered with celebrities.
FAQ
What is the difference between men and women?
Both men as well as women love to look fashionable. They care about their appearance. Women are more likely to look better than men. However, women are not always dressed worse than men.
Women are more concerned with looking feminine. Women are more interested in making themselves look attractive.
Men love to look masculine. Stronger men are more attracted to masculinity.
What is a Fashion Trend?
Fashion trends are a set rules for dressing up. It's a way of expressing yourself through your clothes. Fashion trends can include hairstyles and colors.
When you think back to the past few years, it is likely that you noticed that many women wore skirts rather than pants. Skirts were very popular in the 2000s but went away for a while. Now they've made a comeback.
The same thing happened to dresses. They were once very popular but they vanished. Then, they returned.
When you follow a fashion trend, you don't necessarily need to dress exactly like everyone else. You can still be original.
How do you choose your clothes?
There are tons books that will help with your clothing selections. The first step in picking your clothes is to decide on the look you want.
If you're going to a formal event, you'll want to choose something elegant. You'll want something fun if you're going out to a party with friends or attending a formal event.
Consider how much money is available. Designer clothes may be more expensive than cheaper clothes.
Ask someone you trust to help you choose the right outfit. Ask your brother, mother, older sister, or dad.
Do I really need to spend so much for a pair or pants?
Pants can cost between $10 and $100. For a single pair, you could pay up to $1,000
There is no need to spend that much. You need to ask yourself if you really do need to spend so much money on a pair.
If you plan on wearing them daily, this is even more important. If you plan to wear them every day, it is worth investing in good pants that will last for more than a year.
What are good quality clothes?
High-quality material is the key to quality clothing. Fabric used in making them must be strong enough to last.
Before buying an item, you should verify its manufacturing date.
You might not want your money to be wasted if the item was designed by a celebrity or was produced expensively.
But, if your budget is tight, it won't be a good investment. Therefore, it is important to pick items that aren’t too expensive.
Are fashion and fashion important to women?
Yes, it's very important for women. Women spend a lot of time on their appearance.
They invest time and effort in finding the right outfit. They might end up embarrassed if they choose badly.
Women put a lot pressure on themselves to be beautiful.
They should be dressed well.
Statistics
- According to Water, [41] The annual Academy Awards ceremony is also a venue where fashion designers and their creations are celebrated. (en.wikipedia.org)
- GIVE 20% OFF, GET 20% OFF. (asos.com)
- Another ethical fashion company, [43] Consumption as a share of gross domestic product in China has fallen for six decades, from 76 percent in 1952 to 28 percent in 2011. (en.wikipedia.org)
- Finally, Express carries petite sizes, which, according to the retailer, are meant for women 5'4″ and under. (collegefashion.net)
- The middle 50 percent earned between $42,150 and $87,120. (en.wikipedia.org)
External Links
How To
How To Dress Cute
Dressing up in a way that doesn't make you look too doll-like.
This tutorial will give you some helpful tips and tricks to make your outfit cute.
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Wear what you like. If you don't have the right clothes, it's difficult to look stylish.
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You can add accessories to your outfits. For example, if you're wearing a skirt, add a belt that complements the length of your skirt. Consider adding a scarf to a top or necklace that matches your color scheme.
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Wear something that will make your eyes sparkle! I've seen girls that looked amazing in their jeans and teshirts, but who were so cute when they added sparkly earrings and bright red lips gloss to make them shine!
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Smile! Even if your stress makes you want to cry, smile anyway. That's what people find attractive.
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You can be creative! You can try on different clothing items at a clothing store. Do some online research to determine which colors are best for you.
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Explore new styles! You don't have to be afraid of trying new styles. You should not overdo things.
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Have fun! Have fun with it all! Have fun, and enjoy it!
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And finally, remember that everyone has their own style. What looks cute to one person may not look cute at all to another.